Find out exactly why our Fujifilm X-Photographers love the XF56mm lens..
Find out why the X-Photographers love the XF50-140mm lens for so many different styles of photography.
Fujifilm UK’s Marc Horner temporarily replaced his trusty X-T1 with a new X-T10. Find out what the key differences are and also whether he’d consider making it a permanent switch.
Takashi Ueno is a senior product planner for the X Series of digital cameras. In this interview he explains why Fujifilm chose to focus on APS-C sized sensors when they began their journey into making mirrorless cameras
A selection of working professional photographers that have used Firmware V4 in their own shooting environments and have shared their respective findings.
We get a lot of love for our Fujinon XF lenses and it’s hardly a surprise; we’ve been making them for a long time! We’ve created a short series of videos to help you understand the history of Fujinon and the heritage of our XF lenses, Episode 1 […]
We’re all very excited by the new Autofocus features that were announced last week for the X-T1, and that will also be present on the brand spanking new X-T10 digital camera announced this morning. After reading all about it, the first thing we wanted to do was go out […]
Tell us about yourself and what got you into photography? How did you develop your style in photography? It was one of those kind of things where Photography almost found me. I have been taking photographs for a long time for many reasons, as we all have I […]
For four days we were lucky enough to get very close to this elusive species. Pygmy elephants are endemic to the island of Borneo, famous for their slightly smaller size, they are endangered with a population of roughly 1,500 left in the wild. This species is increasingly vulnerable […]